From PC to Post – Print and Mailing Solutions made easier.
With the privatisation of the Royal Mail in October and the volume of letters delivered over the past five years in decline by 25% and expected to keep going down between 7-8% year on year postal services are on the decline.
The use of electronic methods of communication are on the increase and letter volumes are spiralling downward.
By 2015 it is estimated that the Royal Mail will have lost 40% of its business. (Hooper Report)
Postal trays are empty and the bulk of mail is carried by email servers.
What does the future hold for companies that still have a need to post out obligatory letters and forms or a few letters they might want to send out each week or month?
Although paper usage is declining paper isn’t going anywhere.
Whilst I have one foot firmly in the paper and the other in the paperless/electronic camp the fact is paper remains a recyclable, renewable and reusable substrate.
Recognised as the 7th largest industry in the UK, print provides a positive and meaningful purpose and retains a notable place in our business and domestic lives.
If you want to be able to continue to mail out customer letters there has to be a more cost effective viable mailing alternative!
Hybrid mail solutions
Are a unique online mail management solution for all your letter printing and mailing requirements.
How does it work?
When you generate a letter in-house you need five things, a PC, a printer, an envelope, paper and a way of posting out your letters i.e. a stamp or by franking the envelope.
Hybrid mail takes away the hassle of the above as the only two elements needed are a PC and internet access.
The envelope, paper, printing equipment and the distribution are managed at a secure remote location and the process is completed for less than the cost of a second class stamp depending on whether you are printing in colour or single/double sided print.
It’s like having your own print and mailing services company a click away and it can manage any letter an organisation sends out from an insurance renewal policy, customer marketing letters, post cards in fact any customer interfacing document you regularly send out to your customers.
Hybrid mail will save time, reduce postal costs and minimise your carbon footprint.
How does the mailing solution work?
Hybrid mail services allows you to enter your mailing requirements via a website.
It is an online interface enabling you to upload letter files using pre-determined templates. You can upload your document in word format (.doc, .pdf, .rtf) personalise it by adding logos and key marketing messages, change the layout, proof each step of the way and then the rest is done by the hybrid mail provider.
By taking word documents or PDF’s a mail merge is performed using your uploaded data and letter they are then printed and posted for less than the cost of a stamp.
With no contract or minimum order restrictions this makes the perfect mailing solution for small to large companies.
Hybrid mail offers a great way to reduce your in-house print and mailing costs because right from the press of a button you will know exactly what the mailing will cost. There are no extra costs and no hidden extras.
Is it eco-friendly?
Yes. Using large volume printers which are more efficient and using paper bought from sustainable sources means save money because it reduces paper, printer and toner cartridge usage.
Businesses can expect to make impressive savings with no upfront costs required.
A PC or laptop, a file of names and addresses and the letter or letters you wish to send are all that is required to be up and running!
It couldn’t be simpler!
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